When can hardware companies get rid of OEM production?

Time:2019-03-21 01:49:03

For the traditional hardware industry, OEM production is everywhere. As a country with a population of 1.3 billion, China's labor resources are particularly rich, and the development trend is increasing day by day, which makes many well-known hardware brands choose China as a large base for OEM production and sales. But we have to understand that things have two sides, and OEMs must have the same advantages and disadvantages, so we should always treat them rationally and reasonably.

Lee: on the producer side

Under the new economic normal, the market is in a state of saturation, processing for well-known brands, to a certain extent, it can increase the international competitiveness of the company and increase its influence. Since ancient times, companies that have the ability to innovate and master core technologies have been at the forefront of society. Therefore, in the process of processing, enterprises can understand the uniqueness of production products, that is, innovation, learn the strengths of others, and lean their products. This is the only rule of long-term survival.

Disadvantages: on the producer side

As we all know, Yongkang, as China's “hardware capital”, has always been the vane of the industry, but one thing worth pondering is that there are very few localized brands, most of which are foreign brands, and many hardware companies are becoming ingredients for others. More and more, the state-owned independent brands are facing a severe test in their founding.

All in all, whether it is fast-moving products or necessities, we must pay attention to the brand effect of the product. Even if short-term processing can make you profitable, we must understand the truth that without a brand, there is no future. Only by establishing a self-owned brand and forming its own unique product culture can it have a place in a highly competitive industry.

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